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Firefox to Show Ads in Empty New Tab Page Tiles

posted by janrinok on Monday March 24 2014, @04:08PM   Printer-friendly
from the gotta-pay-for-it-somehow dept.

Magic Oddball writes:

"Mozilla's new VP of Content posted an announcement to his blog stating that sometime in the presumably-near future, "sponsored content" will begin appearing in the unused tiles on Firefox's New Tab Page. It will be rolled out first to desktop Firefox, then mobile and FirefoxOS. AdAge: "Mozilla hasn't made a final decision on how to treat third-party tracking technologies, but Mr. Herman said it is investigating solutions such as unique identifiers from Apple and Google as well as other third parties."

DigitalTrends pointed out, "if the scheme proves lucrative, it may be hard to resist rolling them out to all users in some shape or form" and TechCrunch feels it's a trial 'to see how users react before pushing promoted tiles to all users in their new tab pages.'"

 
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  • (Score: 1) by Taibhsear on Tuesday March 25 2014, @02:30PM

    by Taibhsear (1464) on Tuesday March 25 2014, @02:30PM (#21105)

    Once this is implemented will that button still be there? If so and I turn off the panels will the ad software still load in the background when I'm not looking at it?

  • (Score: 2) by tibman on Tuesday March 25 2014, @04:05PM

    by tibman (134) on Tuesday March 25 2014, @04:05PM (#21163)

    I'm sorry, i do not know (not affiliated with Mozilla in any way). I just use Firefox : ) If a dev build comes out with ads on the newtab page we can probably get another story posted about it.

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