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posted by LaminatorX on Saturday February 22 2014, @12:00AM   Printer-friendly
from the It's-like-a-telegram-but-on-a-phone dept.

siliconwafer writes:

"Facebook's purchase of WhatsApp has generated a lot of noise in the financial and tech industries, with some calling the purchase price 'down-right silly' and 'jaw-dropping', and others have said the price is fair, but question the strategy. Is the purchase price evidence that we're entering entering another tech bubble reminiscent of the 1990s? Some say no, while others believe that a bubble may exist only in social media, given that the Global X Social Media Index ETF has outperformed the NASDAQ over the past year."

 
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  • (Score: 3, Insightful) by drac on Saturday February 22 2014, @03:16AM

    by drac (1723) on Saturday February 22 2014, @03:16AM (#4721) Journal

    I phrased it poorly - if publicity was all they needed, they could have bought that of course. Assuming their strategy is to acquire the userbase and their contacts, all the discussion that has resulted keeps the brand uppermost in everyone's mind.

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